When you visit our website and other platforms (“Zeekr Platforms”) we use cookies and other similar tracking technologies to enhance the Zeekr Platforms functionality, performance, measure website traffic, analyze user behavior and adjust our content and services accordingly. If you click “Accept All” you consent to us processing your personal data for such purposes. If you click “Reject All” we will only use cookies and tracking technology which are strictly necessary for the functionality of the Zeekr Platform. For further information or to consent to specific cookies and tracking technology please click on Cookies Settings on the right.
Last Updated: April 2026
Zeekr Intelligent Technology Australia Pty Ltd (we, our, us) values your privacy and is committed to managing your personal information in accordance with the Australian Privacy Principles (APPs), the Privacy Act 1988 (Cth)(Privacy Act) and any other applicable laws.
This policy sets out how we collect, use, store, disclose and protect your personal information. It applies to all individuals who interact with us, including customers, website visitors, service users, applicants for employment,and others whose personal information we may handle in connection with our business activities in Australia.
When you enquire about our services or become our client, a record is made that includes your personal information. We only collect personal information reasonably necessary for, or directly related to, our business purposes. You may choose not to provide personal information; however, this may limit our ability to provide some or all of the services you request.
The types of personal information we collect may vary depending on your interaction with us, but typically include:
Contact details: name, email address, postal address, phone number(s)
Identification details: date of birth, gender, photo ID (e.g. driver's licence, passport)
Vehicle-related information: VIN, registration, servicing history, diagnostic data, vehicle location data and warranty information
Digital Information: Photos, videos or voice recordings, login credentials, account preferences, IP address, browser/device ID, cookies, app usage and geo-location (see Website Visitors section below).
Communication history: records of inquiries, feedback, and correspondence.
Other information: any additional personal information you provide to us or authorise us to collect as part of your interaction with us.
Personal information
Personal information means information or an opinion about an identified individual, or an individual who is reasonably identifiable whether the information or opinion is true or not; and whether the information or opinion is recorded in a material form or not.
Sensitive Information
Sensitive information is a specific category of personal information that typically requires a higher level of protection. We only collect or hold sensitive information where it is reasonably necessary for our business activities, and only with your consent or where otherwise required or authorised by law.
In limited circumstances, we may collect sensitive information - for example, during an SOS callafter a collision,we may collect health information about you in an emergency or with your consent, or where it is unreasonable or impracticable to obtain consent and the collection is necessary to lessen or prevent a serious threat to life,health or safety, as permitted under the Privacy Act. Sensitive information will not be used for direct marketing.
Prospective emplovees/applicants
We collect personal information when recruiting personnel, such as your name, contact details, qualifications and work history. Generally, we will collect this information directly from you.We may also collect information from third parties (e.g. recruitment agencies or referees). Before offering you a position, we may collect additional details such as your tax file number and superannuation information and other information necessary to conduct background checks.
Website visitors
You may visit our websites without identifying yourself. If you provide personal information, we will manage it in accordance with this Privacy Policy.
We may collect certain information about your interactions with our Website, such as:
Device Information: IP address, browser type, operating system
Usage Data: pages viewed, time spent on pages, clicks, and other user interactions
Cookies and Tracking: information collected through cookies, web beacons, and similar technologies(see our Cookie Policy for details)
Our websites use cookies. A "cookie” is a small file stored on your computer's browser, which assists in managing customised settings of the website and delivering content. We collect certain information such as your device type, browser type, IP address, pages you have accessed on our websites and on third-party websites. This information generally does not directly identify you but may be associated with you when combined with other information. You can use the settings in your browser to control how your browser deals with cookies. However,in doing so, you may be unable to access certain pages or content on our website. See our Cookie Policy for more details.
Children's Privacy
Our products and services are primarily intended for adults. We do not knowingly collect personal information from individuals under the age of 18 without parental or guardian consent. If we become aware that we have inadvertently collected personal information from a child without such consent, we will take steps to delete that information as soon as possible.
We may collect your information in a number of ways, such as:
(a) directly from you, when you provide information by telephone, electronic messages (including email and SMS), filling in forms, via our website or social media channels.
(b) from your use of vehicles, apps or online platforms.
(c) from our dealer when you purchase a vehicle, have your vehicle repaired/serviced or make an inquiry.
(d) from your authorised agents or representatives;
(e) from competition entry forms or at our promotional activities or sponsored events;
(f) from third parties we contract to collect or manage data on our behalf;
(g) from marketing partners.
(h) from recruitment platforms or referees (for job applicants)
(i) from industry databases and publicly available sources
(j) from regulatory, dispute resolution, and law enforcement bodies.
When we collect personal information directly from you, we take reasonable steps to notify you, or otherwise ensure you are aware, of the matters required under the Australian Privacy Principles, including the purposes of collection, usual disclosures, and how you may access, correct or complain about the handling of your information.
We collect, hold and use your information so that we can:
(a) provide and administer products and services, and manage our relationship with you (whether directly or through our related companies and dealers);
(b) contact you, for example, to respond to your queries or complaints, or if we need to tell you something important;
(c) communicate to you in relation to our products, services or promotions;
(d) support vehicle servicing, warranty and road-side assistance (whether directly or through our dealers);
(e) support connected vehicle features and functions, including vehicle diagnostics, performance monitoring,software updates (OTA), and location-based features;
(f) provide safety and security features, including emergency response (e.g. SOS), driver fatigue monitoring,and vehicle security;
(g) analyse usage data and vehicle performance to improve our products and services;
(h) conduct research and analytics;
(i) Manage employment or recruitment processes;
(j) comply with our legal obligations, including assisting in accident investigations and responding to requests from regulatory, dispute resolution, or law enforcement bodies.
We will only use your personal information for direct marketing where permitted by law (e.B, with your consent or where you would reasonably expect us to).
We may use various communication channels to deliver direct marketing content, including but not limited to email, SMS, postal mail, telephone calls, in-app messages, push notifications, and other digital or electronic communication platforms.
You can opt out at any time by following the opt-out instructions provided in the communication (for example,using the unsubscribe link in our emails or SMS), adjusting your in-app notification settings, or contacting our support team at customersupportau@zeekrlife.com. If you opt out, we will honour your request and remove you from our marketing lists within five (5) business days.
Electronic marketing communications will comply with the Spam Act 2003 (Cth), including consent and unsubscribe requirements. Telemarketing activities will comply with the Do Not Call Register Act 2006 (Cth).
We may disclose your information to:
(a) our authorised dealers
(b) third party providers who manage services we provide to you including but not limited to:
roadside assistance
customer research and customer relationship platforms
IT and marketing support providers
(c) government, regulatory and law enforcement authorities
(d) your employer (if applicable)
(e) the agent(s) of any of those entities referred to above
(f) our related body corporates
(g) our professional advisors (including recruitment, legal and accounting advisors)
Those entities are not authorised by us to use personal information for anything other than the purpose for which we supplied that information to them.
We may also disclose information to other parties with your consent. That consent may be written, verbal or implied from your conduct.
We may disclose your information to organisations located overseas to support the purposes described in this policy. This may include disclosure to our related body corporate in China and our overseas service providers including those located in Singapore, the United Kingdom and South Korea. Some service providers (e.g. cloud storage, CRM and marketing systems) may use hosting infrastructure in additional jurisdictions.
Before disclosing your personal information to an overseas recipient, we take reasonable steps to ensure that the recipient does not breach the Australian Privacy Principles in relation to that information. Unless an exception applies under the Privacy Act, we remain accountable for the handling of your personal information by overseas recipients.
We store your personal information in systems operated by us or our service providers or in some cases, physical records.
We implement and maintain processes and security measures to protect information from misuse, interference or loss, unauthorised access, modification or disclosure.
We retain personal information for as long as is reasonably necessary to fulfil the purpose for which it wascollected or to meet legal obligations, after which it is securely destroyed or de-identified.
In the event of a data breach involving personal information that is likely to result in serious harm, we will assessthe situation and notify affected individuals and the Office of the Australian Information Commissioner (OAIC) inaccordance with our legal obligations.
You may request access to or correction of your personal information that we hold by contacting us. We will verify your identity before we can process any request to access or update the information we hold about you.
Requests are generally free of charge, however we may charge reasonable costs associated with providing access to personal information in limited circumstances (for example, where requests are large or complex). We will not charge a fee for requests to correct personal information.
We will respond to your requests in a reasonable time and will take all reasonable steps to ensure that the personal information we hold about you remains accurate, up to date, complete, relevant and not misleading. If we refuse access, we will explain the reasons in writing.
If you have a privacy-related concern or complaint about the way we handle your personal information, please contact us:
Privacy Officer
Zeekr Intelligent Technology Australia Pty Ltd
Suite 603, 11 Khartoum Rd, Macquarie Park NSW 2113
Email: compliance@geely.com.au
We will consider your complaint and respond as soon as possible. We will notify you of the outcome of this investigation and any subsequent internal investigation.
If you are not satisfied, you may approach an independent advisor or contact the Office of the Australian Information Commissioner (OAIC) for guidance on alternative courses of action.
Office of the Australian Information Commissioner
GPO Box 5218 Sydney NSW 2001
Telephone: 1300 363 992
Email: enquiries@oaic.gov.au
Website: www.oaic.gov.au
We may update this Privacy Policy periodically to reflect changes in our practices or for operational, legal, or regulatory reasons. The “Last Updated” date at the top of this page reflects when this Privacy Policy was last revised. We encourage you to review this policy whenever you visit our Website to stay informed about our data practices.
